Pepsi Finally Prevails in the 2016 Copyright Lawsuit Over Superbowl 50 Ad “The Joy of Dance”

Pepsi Finally Prevails in the 2016 Copyright Lawsuit Over Superbowl 50 Ad “The Joy of Dance”

By Steven T. Lowe / September 9, 2021

On May 21st, 2021, a panel of judges from the U.S. Court of Appeals for the Second Circuit held that PepsiCo (“Pepsi”) did not steal an advertising firm’s idea for a Super Bowl ad that aired in 2016. During Superbowl 50, Pepsi aired an ad entitled “The Joy of Dance,” which featured singer Janelle Monae…

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